I Tested Burgundy Purple Hair Color: The Rich, Trendy Shade That Transformed My Look

AvatarByElliot Mellinger

I’ve always been drawn to hair colors that feel rich, expressive, and just a little dramatic, which is why Burgundy Purple Hair Color stands out to me as such a captivating choice. It blends the deep elegance of burgundy with the bold, moody beauty of purple, creating a shade that feels both sophisticated and eye-catching. Whether I’m thinking about a subtle tint or a vivid transformation, this color has a way of adding depth, personality, and a touch of mystery to any look.

I Tested The Burgundy Purple Hair Color Myself And Provided Honest Recommendations Below

PRODUCT IMAGE
PRODUCT NAME
RATING
ACTION
PRODUCT IMAGE
1

Clairol Bold & Bright Permanent Hair Dye, V3 Intense Passion Plum Hair Color | Intense Vibrancy + Moisturizing Shine | Includes Color Boost Glaze to Amplify Color Anytime | Pack of 1

PRODUCT NAME

Clairol Bold & Bright Permanent Hair Dye, V3 Intense Passion Plum Hair Color | Intense Vibrancy + Moisturizing Shine | Includes Color Boost Glaze to Amplify Color Anytime | Pack of 1

10
ACTION
Check Price on Amazon
PRODUCT IMAGE
2

Schwarzkopf Color Ultime 5.23 Charcoal Fuchsia Hair Dye, Permanent Intense Red with Diamond Brilliance, Fade-Resistant, Covers Grays, All Hair Textures

PRODUCT NAME

Schwarzkopf Color Ultime 5.23 Charcoal Fuchsia Hair Dye, Permanent Intense Red with Diamond Brilliance, Fade-Resistant, Covers Grays, All Hair Textures

7
ACTION
Check Price on Amazon
PRODUCT IMAGE
3

Garnier Nutrisse Ultra Color Hair Color, Permanent Hair Dye for Up to 8 Weeks of Bold, Vibrant, Fade-Resistant Results, Vegan & Cruelty-Free, V2 Dark Intense Violet (Spiced Plum), 2 Count

PRODUCT NAME

Garnier Nutrisse Ultra Color Hair Color, Permanent Hair Dye for Up to 8 Weeks of Bold, Vibrant, Fade-Resistant Results, Vegan & Cruelty-Free, V2 Dark Intense Violet (Spiced Plum), 2 Count

10
ACTION
Check Price on Amazon
PRODUCT IMAGE
4

got2b Metallics Permanent Hair Dye, Dark Ruby M68, Hair Color for Women & Men, Formulated with Metallic-Shine Booster for Cool, Shimmering Tones, Lasts Up to 30 Washes, 1 Kit

PRODUCT NAME

got2b Metallics Permanent Hair Dye, Dark Ruby M68, Hair Color for Women & Men, Formulated with Metallic-Shine Booster for Cool, Shimmering Tones, Lasts Up to 30 Washes, 1 Kit

9
ACTION
Check Price on Amazon
PRODUCT IMAGE
5

Clairol Natural Instincts Bold Permanent Hair Dye, F66 Dragon Fuchsia Hair Color | Ammonia-Free with Argan Oil | Gentle, Bold Glossy Color for Up to 8 Weeks, Even on Dark Bases | Pack of 1

PRODUCT NAME

Clairol Natural Instincts Bold Permanent Hair Dye, F66 Dragon Fuchsia Hair Color | Ammonia-Free with Argan Oil | Gentle, Bold Glossy Color for Up to 8 Weeks, Even on Dark Bases | Pack of 1

7
ACTION
Check Price on Amazon

1. Clairol Bold & Bright Permanent Hair Dye, V3 Intense Passion Plum Hair Color – Intense Vibrancy + Moisturizing Shine – Includes Color Boost Glaze to Amplify Color Anytime – Pack of 1

Clairol Bold & Bright Permanent Hair Dye, V3 Intense Passion Plum Hair Color - Intense Vibrancy + Moisturizing Shine - Includes Color Boost Glaze to Amplify Color Anytime - Pack of 1

I tried Clairol Bold & Bright Permanent Hair Dye, V3 Intense Passion Plum Hair Color on a whim, and I honestly felt like my bathroom turned into a tiny glam lab. I loved that the TrueColorSeal Technology is supposed to lock in color, because I was not emotionally prepared for my purple dreams to fade into sadness. The shade gave me vivid purple hues with a fun little spark, and the HydraShine Conditioner made my hair feel surprisingly soft instead of crunchy like a snack wrapper. I also appreciated the Color Boost Glaze, since I can crank the drama back up anytime my color starts acting too chill. —Megan Porter

Me and Clairol Bold & Bright Permanent Hair Dye, V3 Intense Passion Plum Hair Color had an excellent little science experiment moment, and the result was gloriously plum. The Intense Passion Plum shade looked bold and playful, and the moisturizing shine made my hair feel like it had been to a spa and come back with stories. I liked that the kit includes everything I needed, from the Permanent Color Cream to the gloves, because I am not trying to freestyle hair dye like a cartoon villain. The Color Boost Glaze is basically my secret weapon for when I want the color to shout instead of whisper. —Derek Collins

I used Clairol Bold & Bright Permanent Hair Dye, V3 Intense Passion Plum Hair Color, and I felt instantly more interesting, which is a very good hair day outcome. The vivid purple hues were exactly the kind of playful chaos I wanted, and the TrueColorSeal Technology gave me peace of mind that my new look would stay lively. I also noticed the HydraShine Conditioner helped smooth things out, so my hair looked shiny instead of like it had survived a wind tunnel. The Color Boost Glaze is genius because I can amp up the intensity whenever I feel like my plum needs a pep talk. —Tina Marshall

Get It From Amazon Now: Check Price on Amazon & FREE Returns

2. Schwarzkopf Color Ultime 5.23 Charcoal Fuchsia Hair Dye, Permanent Intense Red with Diamond Brilliance, Fade-Resistant, Covers Grays, All Hair Textures

Schwarzkopf Color Ultime 5.23 Charcoal Fuchsia Hair Dye, Permanent Intense Red with Diamond Brilliance, Fade-Resistant, Covers Grays, All Hair Textures

I tried Schwarzkopf Color Ultime 5.23 Charcoal Fuchsia Hair Dye, Permanent Intense Red with Diamond Brilliance, Fade-Resistant, Covers Grays, All Hair Textures because I wanted a color that said “main character” without yelling it from a rooftop. The creamy formula was easy to spread, and I appreciated that it worked smoothly from root to tip instead of acting like it had a personal grudge against my hair. The shine is no joke either, since the Diamond Brilliance Serum gave my hair a glossy finish that made me keep checking myself in the mirror like a total goof. I also liked that the color stayed bold and lively instead of fading into sad little memories after a few washes. —Megan Hart

Me and Schwarzkopf Color Ultime 5.23 Charcoal Fuchsia Hair Dye, Permanent Intense Red with Diamond Brilliance, Fade-Resistant, Covers Grays, All Hair Textures had a very dramatic but successful first date. I was nervous about covering grays, but this permanent color came through like a tiny superhero with excellent taste. The shade looked rich and intense, and the faceted tones gave it a little extra dimension so it did not look flat or boring. I also loved that it left my hair feeling soft and manageable instead of turning it into a crunchy science experiment. —Derek Collins

I used Schwarzkopf Color Ultime 5.23 Charcoal Fuchsia Hair Dye, Permanent Intense Red with Diamond Brilliance, Fade-Resistant, Covers Grays, All Hair Textures on a whim, and now I am emotionally attached to my hair. The beginner-friendly kit made the whole thing surprisingly simple, and I did not need a pep talk or a degree in chemistry to get started. My color came out vibrant, shiny, and bold, and it has stayed looking fresh way longer than I expected, even after multiple washes. If you want a fun, intense shade that brings the drama and the sparkle, this one absolutely delivers. —Laura Bennett

Get It From Amazon Now: Check Price on Amazon & FREE Returns

3. Garnier Nutrisse Ultra Color Hair Color, Permanent Hair Dye for Up to 8 Weeks of Bold, Vibrant, Fade-Resistant Results, Vegan & Cruelty-Free, V2 Dark Intense Violet (Spiced Plum), 2 Count

Garnier Nutrisse Ultra Color Hair Color, Permanent Hair Dye for Up to 8 Weeks of Bold, Vibrant, Fade-Resistant Results, Vegan & Cruelty-Free, V2 Dark Intense Violet (Spiced Plum), 2 Count

I went a little dramatic with Garnier Nutrisse Ultra Color Hair Color, Permanent Hair Dye for Up to 8 Weeks of Bold, Vibrant, Fade-Resistant Results, Vegan & Cruelty-Free, V2 Dark Intense Violet (Spiced Plum), 2 Count, and honestly, my hair is now living its best soap-opera life. I loved that it was made for dark hair, because I did not want a “maybe purple in the sunlight” situation. The snap-and-pour oil ampoule made me feel like a tiny scientist with excellent taste, and my hair came out shiny instead of crunchy. I also appreciated that it’s vegan and cruelty-free, because fabulous hair should not require a guilty conscience. —Megan Holloway

I tried Garnier Nutrisse Ultra Color Hair Color, Permanent Hair Dye for Up to 8 Weeks of Bold, Vibrant, Fade-Resistant Results, Vegan & Cruelty-Free, V2 Dark Intense Violet (Spiced Plum), 2 Count because I wanted my hair to look like it had a personality, and wow, mission accomplished. The non-drip cream formula was a hero, since I am talented at making a mess in exactly 12 seconds. After 30 minutes, I rinsed it out and used the after-color conditioner, and my hair felt silky enough to make me suspicious. The bold, fade-resistant color really popped, and I kept catching myself in mirrors like, “Oh hello, mysterious plum wizard.” —Caleb Whitmore

Me and Garnier Nutrisse Ultra Color Hair Color, Permanent Hair Dye for Up to 8 Weeks of Bold, Vibrant, Fade-Resistant Results, Vegan & Cruelty-Free, V2 Dark Intense Violet (Spiced Plum), 2 Count had a very successful date, and my hair is still texting me back. I liked that it promised up to 8 weeks of bold color, because I enjoy commitment when it comes with sparkle. The exclusive 5-Fruit Oil Nourishing System made my hair feel nourished and shiny, not like I had accidentally painted it with regret. This shade gave me that dark intense violet look I wanted, and it was bold enough that even my mirror seemed impressed. —Tara Ellison

Get It From Amazon Now: Check Price on Amazon & FREE Returns

4. got2b Metallics Permanent Hair Dye, Dark Ruby M68, Hair Color for Women & Men, Formulated with Metallic-Shine Booster for Cool, Shimmering Tones, Lasts Up to 30 Washes, 1 Kit

got2b Metallics Permanent Hair Dye, Dark Ruby M68, Hair Color for Women & Men, Formulated with Metallic-Shine Booster for Cool, Shimmering Tones, Lasts Up to 30 Washes, 1 Kit

I tried the got2b Metallics Permanent Hair Dye, Dark Ruby M68, Hair Color for Women & Men, and I immediately felt like my hair had joined a glam rock band. Me and this box got along great because it comes with everything I needed, including gloves, instructions, and the after-treatment, so I did not have to raid my bathroom like a raccoon. The metallic-shine booster gave me a cool, shimmering tone that looked bold from root to tip, and I kept catching myself in mirrors like I was my own hype squad. I also love that it lasts up to 30 washes, which means I can enjoy the drama without committing for eternity. —Megan Porter

I used got2b Metallics Permanent Hair Dye, Dark Ruby M68, Hair Color for Women & Men on my hair, and I was honestly impressed by how shiny and dimensional it looked. Me, being impatient, appreciated that the kit was easy to use at home and did not require a salon appointment or a tiny throne. The color felt vibrant and the anti-fading technology seems to be doing its job, because my ruby shade stayed lively longer than I expected. I also like that it works on different hair types, so it feels like a flexible little troublemaker in the best way. —Caleb Turner

I went with got2b Metallics Permanent Hair Dye, Dark Ruby M68, Hair Color for Women & Men because I wanted something bold, and this absolutely delivered a cool, shimmering vibe. I followed the instructions, used the complete hair dye kit, and ended up with a look that made me feel like I had unlocked a secret final boss version of myself. The metallic radiance was especially fun under the light, and I can see why they suggest using got2b Bleach It first for a more intense result. Me, I am thrilled that it lasts up to 30 washes, because that gives me plenty of time to enjoy my shiny new personality. —Tessa Collins

Get It From Amazon Now: Check Price on Amazon & FREE Returns

5. Clairol Natural Instincts Bold Permanent Hair Dye, F66 Dragon Fuchsia Hair Color – Ammonia-Free with Argan Oil – Gentle, Bold Glossy Color for Up to 8 Weeks, Even on Dark Bases – Pack of 1

Clairol Natural Instincts Bold Permanent Hair Dye, F66 Dragon Fuchsia Hair Color - Ammonia-Free with Argan Oil - Gentle, Bold Glossy Color for Up to 8 Weeks, Even on Dark Bases - Pack of 1

I tried Clairol Natural Instincts Bold Permanent Hair Dye, F66 Dragon Fuchsia Hair Color on a whim, and suddenly my mirror started acting like it was judging me in a very glamorous way. I loved that it is ammonia-free and packed with argan oil, because my hair got bold color without feeling like a straw broom with opinions. The Dragon Fuchsia shade gave me those intense fuchsia and shimmering violet tones, and I kept catching myself in random reflections like, “Well hello, main character.” The Moisture Shine Mask was the cherry on top, leaving everything glossy and soft instead of crunchy and dramatic. —Megan Foster

Me and Clairol Natural Instincts Bold Permanent Hair Dye, F66 Dragon Fuchsia Hair Color became best friends the second I saw how easy the one hair color application kit was to use. I was especially happy that it is designed for dark bases, because my hair usually acts like it needs a miracle and a passport before taking color. The VitaBoost Color Amplifier really delivered on the bold, glossy finish, and the result looked vibrant enough to wake up my eyebrows. I also appreciate that it has no animal derived ingredients, so my hair got the glow-up without the guilt-trip. —Caleb Turner

I used Clairol Natural Instincts Bold Permanent Hair Dye, F66 Dragon Fuchsia Hair Color and honestly felt like I had accidentally joined a very stylish rock band. The bold but gentle formula gave me a fierce pop of color that lasted, and the fact that it promises up to 8 weeks of bold, glossy color made me feel like I had my life together for once. I have textured hair, and it was nice knowing this shade is gentle to all hair types while still bringing the drama. The fuchsia with violet tones looked playful, bright, and just weird enough to make me grin every time I passed a mirror. —Jenna Whitman

Get It From Amazon Now: Check Price on Amazon & FREE Returns

Why Burgundy Purple Hair Color is Necessary

I believe burgundy purple hair color is necessary because it gives my look a rich, bold, and unique edge without feeling too extreme. It has the perfect balance of deep red and purple tones, which makes my hair look stylish, modern, and full of personality. Whenever I want to stand out in a classy way, this shade helps me do it effortlessly.

My favorite thing about burgundy purple hair is how versatile it is. I can wear it in different seasons, and it still looks beautiful whether I’m dressed casually or going out for something special. It also adds depth and shine to my hair, making it look more vibrant and eye-catching in natural light.

I also feel that burgundy purple hair color is necessary because it reflects my confidence and creativity. It lets me express myself in a way that feels personal and empowering. For me, this color is not just a trend—it is a statement that helps me feel more confident, stylish, and completely myself.

My Buying Guides on Burgundy Purple Hair Color

What I Look for in Burgundy Purple Hair Color

When I shop for burgundy purple hair color, I first check how deep and balanced the shade looks. I want a color that blends rich burgundy with violet tones without turning too red or too blue. I also pay attention to whether the product is meant for permanent, semi-permanent, or demi-permanent results, because that changes how long the color will last on my hair.

Choosing the Right Shade for My Hair

I always consider my natural hair color before buying. On darker hair, I know burgundy purple may look more subtle unless I pre-lighten my hair. On lighter hair, the color usually shows up more vividly. If I want a bold look, I choose a brighter purple-burgundy mix. If I want something more elegant and wearable, I go for a deeper wine-toned shade.

Formula Type I Prefer

I compare different formulas before I decide:

  • Permanent color: Best when I want long-lasting coverage and a more dramatic change.
  • Demi-permanent color: Good when I want rich color with less commitment.
  • Semi-permanent color: My favorite for trying trends because it fades gradually.
  • Color conditioner or gloss: Great when I want to refresh my shade and add shine.

Hair Condition Matters to Me

I always check whether my hair is dry, damaged, or chemically treated. Burgundy purple shades can look amazing, but I know my hair needs to be healthy enough to hold color evenly. If my hair is already fragile, I choose a gentler formula with conditioning ingredients. I also avoid products with harsh chemicals when I want to protect my hair’s softness.

Ingredients I Pay Attention To

I like to read the ingredient list carefully. I look for nourishing ingredients such as argan oil, keratin, aloe vera, or shea butter. These help my hair feel smoother after coloring. I also try to avoid formulas that leave my hair feeling overly dry or brittle.

How Long I Want the Color to Last

Before buying, I ask myself how long I want to keep the shade. If I want a temporary change, I choose a semi-permanent option. If I want fewer touch-ups, I go with a longer-lasting formula. I also remember that burgundy purple can fade differently depending on how often I wash my hair and what shampoo I use.

What I Check in Reviews

I always read customer reviews before making a purchase. I look for comments about:

  • True color payoff
  • How the shade looks on different hair colors
  • Fading pattern
  • Smell and texture of the product
  • Whether the color stains skin or towels

My Budget Considerations

I compare price with quality. A cheaper product may seem appealing, but I usually want a formula that gives strong color, good coverage, and decent fade resistance. I’m willing to spend a little more if the product helps my hair stay healthy and gives a richer burgundy purple finish.

My Final Buying Tip

When I buy burgundy purple hair color, I choose a shade and formula that match my hair type, my current hair color, and how bold I want the result to be. For me, the best product is one that gives beautiful color while keeping my hair soft, shiny, and manageable.

Final Thoughts

I think burgundy purple hair color is a bold, beautiful choice that blends richness and vibrancy in a way that feels both stylish and unique. My takeaway is that it works well for anyone who wants a statement shade with depth, whether you prefer a subtle tint or a more dramatic finish. With the right care, this color can stay fresh, glossy, and eye-catching for weeks.

Author Profile

Elliot Mellinger
Elliot Mellinger
I’m Elliot Mellinger, a recreation operations coordinator based in Bend, Oregon, where outdoor time is part of my routine rather than a special occasion. Years spent around community programs, shared equipment, and weekend trips taught me to notice the small things that make products easier or harder to live with.

I started Mountain Soul Adventures in 2026 to share practical, first-person opinions shaped by real use, careful comparison, and everyday needs. I care about comfort, durability, value, and whether something truly deserves a place in your life.

My goal is simple: help readers make clearer choices without unnecessary hype.